CURBS Cubs & Confection

This project was a deep-dive partnership to build a complete and compelling brand identity from concept to execution. Our process began by defining the brand's core essence, which we strategically translated into a unique and meaningful visual language.

The deliverables—including a primary and secondary logo, a carefully curated color palette, a cohesive typography system, and versatile marketing materials—were all designed to work in powerful harmony. This new, polished identity provides a solid and scalable foundation for all future communications, ensuring consistency and building lasting trust with the target audience at every touchpoint.